Youdao Ads has officially launched its redesigned website. With a broader service portfolio, a more energetic visual style, and a lighter browsing experience, the new site aims to connect more efficiently with clients in China and overseas and provide targeted marketing services.
A global business presence with a commitment to quality and results
Youdao Ads is the global digital marketing service provider under NetEase Youdao, listed on the NYSE as DAO. Since Youdao was founded, it has accumulated more than 15 years of digital marketing experience. Guided by AI and data intelligence, supported by global resources, grounded in creative content, and backed by professional services, it has progressively expanded to serve domestic clients, Chinese businesses going overseas, and cross-border clients. It continues to refine and innovate its business offerings and services to help clients grow worldwide.
Content and traffic power a portfolio of brand and performance marketing services
As social media environments and customer conversion journeys become increasingly fragmented, high-quality content remains scarce. Working with platform algorithms that combine content-led traffic acquisition and paid amplification, Youdao Ads places particular emphasis on building localized content ecosystems. Its four main business areas cover domestic and overseas programmatic performance advertising, global creator marketing, overseas marketing, and visual creative and AIGC production, providing customized solutions for clients worldwide.
Proprietary AI marketing products build lasting competitive advantages
Data fuels marketing as fuel powers an engine. AI, algorithms, ad tech, and marketing technology are increasingly important to marketing effectiveness. Youdao Ads prioritizes the collection and analysis of data from every project. It has developed multiple proprietary marketing platforms combining digitalization and automation, continuously improving operational precision and specialist expertise across its services.
Working together toward the next stage of growth
As an experienced marketing service provider and innovator, Youdao Ads will continue focusing on gaming and entertainment, brands and e-commerce, and mobile apps. It aims to drive change in global digital marketing, helping more clients accelerate their international expansion and reach the next stage of growth together.